But what’s the secret behind a good product photo? And how do you edit photos? There’s no such thing as ‘the best way to do it’, but today I’m telling you how I edit photos. I’ll also start with my own range of stockphotos, so stay tuned!
I’m still using my Canon 450D, but I also bought a Panasonic to make videos. The most important thing: you should shoot in RAW. When you shoot in JPG, image information is compressed. When shooting in RAW this will enable you to get high quality photos and you’ll be able to edit brightness and white balance, which is really important!
I’ve used Photoshop in the past, but currently I’m using Lightroom to edit pictures. Photoshop comes in handy if you want to do more with your pictures (for example: removing an unwanted object in your picture). I like to adjust the white balance, brightness and colours and Lightroom is the perfect tool to achieve this!
There are a lot of tutorials out there on ‘how to make and use presets’. A preset is actually something like a filter on Instagram or VSCO. However, each photo needs different adjustments.
If you want to achieve the perfect product photo, you’ll have to experiment a lot. Find out what you like in terms of brightness, contrast etc. One of the most important things is lighting: I’m always taking pictures when there’s a lot of natural light, which gives the best results.
As a business owner it’s great to invest in high quality lifestyle photos. Packshots are great, but lifestyle photos are much better if you want to be mentioned in magazines or on blogs etc. Journalists love lifestyle photos, packshots are boring. 😉
Decoration is key. I do have a lot of different backgrounds and items. I bought a lot of stuff at H&M Home and Simple Design in Mechelen. I like to change backgrounds and add different fabrics/ items to obtain different results.
A few items from my collection:
Marble tray: Lijns
Other trays and fabrics: H&M Home
Mirror en golden flowers : Grandmother & mother-in-law 😉
Candles: H&M Home