Why you should use long tail keywords to drive traffic to your website
Social media tips

Why you should use long tail keywords …

Driving traffic to your website, it can be difficult. Especially when you just created your website and want to compete with some big players out there. One of the most important things you should keep in mind is search engine optimization (SEO). However, there’s so much confusion as to what it really is. When you ask 10 experts to define what SEO is, you’ll get different answers. Why? Google’s ranking algorithm is made up of so many different components. You might have heard of long tail keywords as well. These are really important to drive traffic to your website. Curious? I’ll tell you…

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Everything you need to know about Instagram Stories for business  + free templates
Social media tips

Everything you need to know about Instagram …

I remember that moment when Instagram first introduced Instagram Stories. We all thought Instagram was copying Snapchat but at that time we didn’t really know what Instagram Stories is about. And it turned out to be a better tool than Snapchat  At one time, Snapchat was the fastest growing social media platform but last year Instagram has beaten Snapchat. Some celebs like Kylie Jenner started using Instagram Stories and made Snapchat lose a lot of money because of their social influence. Business owners should really start using Instagram Stories, it has so much to offer. But somehow a lot of companies don’t know…

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What to post on Instagram – 20 great content ideas
Social media tips

What to post on Instagram – 20 great content …

It’s Monday, a fresh start of the week. However your brain decides to go blank and you haven’t got any inspiration. This is so difficult when you’re under pressure of needing to post something on social media. Have you ever struggled yourself with what to post on social media? Yes, we’ve all been there. But finding great content is in fact not that difficult! There are so many possibilities, and today I’m sharing 20 great content ideas for Instagram. You’ll never run out of ideas again! Besides all these tips, there are some other great content ideas as well. 1.Throwback  If you don’t…

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Backdrop inspiration for Instagram photography
social media tips

Backdrop inspiration for Instagram photography

Product photography, one of my favourite things in the world. As a business you can have an attractive website, but you’ll need high-quality photos as well. Photography sells! It’s not just aesthetics I’m talking about, but showcasing products with high-quality images is really important if you want to sell your items online. Looking for photo background ideas for product photography? There are pre-made photo studios out there, but why should you spend cash on something if you have all the items at home? The secret of unique product photography? Definitely the backdrop you’re using! Today I’m sharing my favourite ideas under €25!

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Why you should use Pinterest for business
Social media tips

Why you should use Pinterest for business

[dropcap]P[/dropcap]interest… I’ve only recently started ‘pinning’. As a social media manager and content creator, I’m a huge fan of testing different social platforms to drive traffic to my website. But I must admit I haven’t used Pinterest to its full potential… Did you know Pinterest is one of the most fast growing social media channels? As a business owner, this can add great value to your company. Today I’m telling why you should definitely use Pinterest for business!   The easy way According to Pinterest, you first have to prep your website with meta tags or an Embed endpoint. Well this sounds technical and…

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